Marketing 101: Part 2

Marketing 101 with Team Triad Coaching

Photo from clarityqst.com

By Randy Moser

Time and money are two limited marketing resources. Most companies strive to maximize the return on both of these elements.

When developing your marketing mix, determine the time and money required to meet the marketing objectives of your plan.

If the answer on return is limited or low, why expend that tactic to no return?

Numerous companies do things because “that has always been the way”

In today’s global competitive market, an organization cannot afford to do “status quo”

Every component of a marketing mix and campaign, needs to be evaluated to assure that you are spending your time and money wisely.

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